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How to improve the design of a food package


How to improve the design of a food package

When it comes to fruit packaging, the main goal is to deliver it safe and fresh and without contamination.

For example, if you are packing a fresh basket of fruit, you would want it to arrive fresh too. You would choose the packing material accordingly. Quality depends on food to food package.  Choosing to package for fresh fruits and vegetables can be a difficult task to do. Because these items decompose or turn bad very quickly.

Therefore, the following things must be kept in mind


  • When packing fruit, enough cushioning material should be provided inside the boxes. Fruits and vegetables do not get damaged while transportation in this way. Since these items are soft and fresh. There is a higher risk that they will get damage simply by crushing with each other. Bananas or grapes have a high rate of going bad due to transportation because of this reason.


  • Choose a packaging box which allows air to pass through it so that no microbial contamination can occur in it. Even the storage area where the boxes are places should have controlled temperature and light conditions so that the food item is safe.


  • Usually, for packaging such items, cartons are used as secondary they provide more durability and strength without damaging the materials inside them. 


  • No matter what, the aesthetic appeal of the packaging box should not be compromised. The brand name, logo or contact details should be fairly visible on the outer packaging so that the retailer or consumer knows who to contact.


  • Bakery item should be delivered fresh and everything should be packed separately. The label should have an expiry date written clearly so that the customers can use it well before. Also, make sure to use packing according to the company’s manifesto.


  • For bulk items, it is important to use packing that can help the wholesale product be safe.


  • When delivering such products directly to the consumers, it is important that they be fresh and has a longer shelf life. Also, such packaging should be easy to handle and not too heavy and labelled correctly so that the customers know what is inside it.


  • In a lot of countries, supermarkets also offer a variety of fresh produce, such as in ready to eat form. Fruit might be cleaned and cut up in small pieces, and either packed in zip lock bags, small plastic boxes or in a frozen form so that the consumers can readily open them and uses it. This does keep the fruits and vegetables fresher but reduces the shelf life. There is a high demand for it as the consumers can readily see the product in front of them, and it attracts them more too. 


  • Such edible items are at a higher risk of microbial contamination, therefore some enzyme needs to be added to protect these items from being contaminated by fungus or microbes before they even reach the consumer. This is also important part of packaging since one infected item will destroy the whole box. 
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What are environmentally friendly ways of packaging products


What are environmentally friendly ways of packaging products

With an increase in plastic pollution and our oceans being filled with this filth, many companies and government have taken up a strong initiative to ban plastics in all walks of life. Simply said, for making custom boxes, now brands have to use options which are environmentally friendly and safe.

There are a few ways which you can use this concept in your packing methodology: 

  • Re-using your packing and boxes

One of the biggest ways you can minimize waste and plastic pollution is to use cardboard boxes which can be easily reused.

For example, during the house shifting a lot of boxes can be used again which are usually just lying around the house. In this way, they will not be needed to throw. From a financial point of view for the business, it also reduces cost as you will not have to buy boxes again and again. Design packaging in a manner which can be reused easily by the consumers, you should also add details about how such items can be used again for multiple purposes so that it will be easy for your consumers. 

  • Alternate plastic by paper

Plastic is the main culprit that is causing a lot of danger to aquatic life. It takes many years for simple plastic to decompose, making it a harmful material to use. A lot of our waste is thrown in oceans which endangers the species living there. Instead of using plastic for your products, switch to paper as much as you can.

For example, big retail brands have switched offering plastic shoppers to paper bags now. Many huge retailers have also introduced seeds in the paper which you can plant too. 

  • Use Earth-friendly options

When you are creating packing items and materials,  you can look into the option of choosing biodegradable materials. Such materials can decompose easily and faster too. Unlike plastics, they are not that harmful for any living being. They may be a little expensive than usual packaging, but it is a one-time investment which is extremely important to create sustainable packaging for your brand. 

  • Reduce the amount and layers of packaging

Only do the necessary amount of packaging required to ship the products safely. A lot of brands add a lot of fillers, thermopile and plastic sheets wrapped around the product just for presentation or either filling the empty spaces. Instead, try to reduce the extra layers. Some products may be affected this way as reduced packaging may alter the shelf-life. In such cases, let your customers know about it beforehand. 

  • Create new ideas

This concept of eco-friendly products is not new, but still not practiced so widely. Therefore, there might be limited options in the market when it comes to choosing sustainable products. Try to create new ideas about how you can change the packaging and make it more earth-friendly. The best way is to search for new ideas and thoughts, making new materials and informing the public on how they can re-use these. 

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Why Does a Round Pizza Come in a Square Box


Why Does a Round Pizza Come in a Square Box

When it comes to choosing the best fast food, pizza is no doubt one of the most famous foods eaten around the world. There are so many types of it; you can have it with cheese, vegetables and what not. It suits everyone, from kids to adults. No doubt, it is easily available around the world, because of its popularity it is the most sought after food item everywhere. But when you look at the pizza box and wonder it: Why a round pizza comes in a square box?

There have been so many answers to this. Let us check out some. 

  • It is simple! 

When it comes to the development of a plain pizza packaging, it is observed that square boxes are comparatively easier to make, since they are made by one sheet of cardboard only. It is also easier to store boxes this way. Not only that, they can be delivered as flat and can be folded in the form of boxes by the shop owners themselves. As mentioned before, it is easier to store square boxes as they are better in terms of stability. 

On the other hand, if you decide to make a round box, it comes with a lot of complexity. Not only such boxes are difficult to manufacture, but they cannot be delivered as a flat layer and folded themselves. These boxes are also more expensive to be transported as fully made boxes. They will have to store these boxes as a whole and will take more space in their pizzerias.

When a round box is made, it is made by 4 sections instead of one and has to be joined by pressing with a special type of machine. When compared with a square box, it sounds like so much work has to be done. You will need to create a separate top lid and a bottom for it to be round. 

  • Complications of around Box

A round box needs more hinges to be fixed. Now, during delivery, these hinges can break apart very easily. As compared to that, a square box is stable and cannot break easily.

A square box has more space to accommodate a pizza easily and without damaging it. You can also easily lift up the pizza. The space inside, near the corners, is used to keep other sauces and items which can be carried easily. Overall, it is more accommodating than carrying around a pizza.

A square box looks more pleasing to the eye since we are so used to seeing it for a long time.

There are pizzas sold in the triangle or rectangular boxes too, but they do not look as pleasing as a square box does. 

Finally, the biggest mystery is solved here. If you have been wondering the same, you got your reasons here. The crux of the story is, to order a yummy slice of pizza right away, pick it up and eat it and forget about the shape, focus on the delicious taste of pizza slice! 


why-is-product-packaging-important-for business
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Why is product packaging important for business

why-is-product-packaging-important-for business

Why is product packaging important for business

You must be wondering, why so much pressure is put on choosing the best packing nowadays? The reason is that your packaging is the first thing that comes in contact with the customer and your first shot at creating an everlasting impression as well. Use it well. Business and brands have actually started to take it so seriously, that they have been investing their money and time and making special creative teams for the designing of the packing only!

Whether you are making a pizza box or a simple carton, your product packaging is extremely important. Here are a few reasons why:

  • Your packing will speak to the customer way before the product. It is the outermost layer of your brand. When a parcel arrives at the customer’s house, they will open it up and see the product first. How it is packaged and represented matters a lot. For example, your fruit packaging is done by using extremely low-quality carton, then not only will the fruit be rotten, but the customer will also feel upset and might never trust your business again.
  • Good packaging is like your brand’s voice. Its themes, ideas, colours, and texts say a lot about your brand. It guides on things like your brand’s target audience, its goal, its vision and philosophy and even future prospects. If your brand uses sustainable packing then it will be labelled as an aware and earth-friendly brand. Not only will that gain you respect amongst the masses, but everybody will also appreciate how much you think about the environment too.
  • It is a cheap and effective way to market your product and boost your sales. For example, many popular makeup companies often launch collections with a specific theme and packaging idea. This helps them to market their product better by promoting their brand’s idea and name. When they go to buy your product, they might not remember your company’s name, but they will always remember the tube design, the way the bottle was represented or the colour scheme of that collection. It helps to increase your sales and market your product to the audience.
  • Your packaging is also the thing which sets you apart from other competitors and brands with the same niche. Again, what difference does your mascara and XYZ brand’s mascara may have? The packaging of the tube. Yours might be more effective to use, or even by funkier and looks better. While the other brand may not have worked hard at it and not gathered that much attention for their product.
  • Your packaging will always be a symbolic representation of your business and consumers will remember it. For example, we always remember the classic colour scheme of beverage companies like Pepsi or Coca Cola. Even through the years they have changed and upgraded their packing but stayed the same with their colour scheme. With just their colours we can recognize from far away that it is the same brand! That is the power of packaging.
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Are Corrugated Boxes Good Packaging Materials

Are corrugated boxes good packaging materials

Amongst a lot of options available to be used for packing, corrugated cartons and sheets are now being used a lot. As every business would want their shipments to arrive safely, they always invest in selecting and buying the best type of packing materials. But, what is it really and why is it becoming so popular? Let us find out: 

What are corrugated boxes?

Corrugated sheets are a type of commonly used packing material, which is made up of three layers. One is the outer layer which we see while packing, and one is the inner layer which is the inside layer of the box. There is a third layer sandwiched in between them both which is the main layer providing strength and durability. Just on the basis of the thickness of flute, there can be six different categories of corrugated packaging:  A-flute: 4.7mm thick which can be used For stacking products, B-flute: 2.5mm thick which is Puncture-resistant, C-flute: 3.6mm – for stacking and resisting damages, E-flute: 1.5mm – lighter items, BC flute: Combination of B and C flute; more stacking strength and lastly, AC flute: Combination of A and C flute which provides More durability. 


Why is Corrugated Packaging a good packing option?

As compared to typical cardboard packaging, corrugated one has a lot of benefits and therefore it is a better option. Some reasons include: 

  1. Lower cost for shipping and transporting
  2. A sustainable option as compared to other can be easily recycled
  3. Easier and safer to ship to the desired location
  4. Improved protection due to being puncture resistant
  5. Has more strength and durable
  6. Can be reused and recycled so do not need to buy again
  7. Can be stacked better without damaging the inside contents.
  8. Lower cost for shipping and transporting
  9. A sustainable option as compared to other can be easily recycled
  10. Easier and safer to ship to the desired location
  11. Improved protection due to being puncture resistant
  12. Has more strength and durable
  13. Can be reused and recycled so do not need to buy again
  14. Can be stacked better without damaging the inside contents.

Also, there are different types of Corrugated Packaging according to its design, few of them include: 

  1. Slotted Boxes; having only a singular item, which has two other flaps on both the ends. These boxes are ready to use and do not require any special handling. These are the most commonly used category since it is all pre-designed.  
  2. Half-slotted boxes: Same as slotted
  3. Telescope box: Has more than one piece, with a lid that will cover each end easily 
  4. Slide boxes: As the name suggests, the pieces will slide in any direction required
  5. Folding up pads: Can be folded up to one piece
  6. Folder box: It looks just like a folder and also has other variants like handles or panels which can be attached as needed. One piece is fixed at the bottom, while the other one folds onto it. 


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Best Shipping Boxes For Paintings



Best Shipping Boxes For Paintings

With online businesses on the rise, a lot of products can now be shipped and transported easily from one place or the other. Be it any food or medicinal item, or something as exquisite as shipping an artwork, you can easily manage it by using Custom boxes designed for the task. As we all know, shipping to different locations comes with a cost to pay. Sometimes, things are not packed correctly and they end up being damaged. It can lead to waste of money and of precious artwork. Therefore choosing the right shipping box is extremely crucial. 

There are a few factors which will help you choose the right material: 

  1. Choose the material which provides maximum safety to your artwork. Cardboard boxes should be generally avoided as they are not that efficient to provide maximum security. 
  2. Shipping costs also matter a lot. Since framed paintings are very heavy, they can cost you a lot of shipping charges. Similarly, if you ship unframed paintings, it might be considerably cheaper, as they can be easily rolled up into a cylinder and shipped. There is also a lesser chance of damage and you can choose a lighter material for the purpose as well. 
  3. You should know how much budget you have set for shipping purposes. Choose an option that is affordable and will not cost you an arm and leg. 

So, now that you have selected the right material for you and even order some custom printed boxes, here are few ways to make sure you pack these previous painting properly: 

  1. Decide whether you want to send the painting as framed or unframed. As mentioned previously, the unframed option is better in many ways like it costs less, and even packing it is easier compared to frame one. 
  2. Clean your packing area, and properly wrap the painting. Wrap first in a layer of craft paper, now wrap in bubble wrap safely. Bubble wrap is very important to keep your painting safe and immobile. It also prevents them from damaging during shipment. 
  3. Make sure you have invested in good quality tools. Packing can never be done if you do not have complete materials and tools to help you in the process. Some important things include investing in scissors, markers, good quality tapes, bubble wrap, craft paper and measuring equipment. If you do not have them, then packing can actually become difficult for you. 
  4. As mentioned, that material of the box varies on a lot of factors. One of the best types is to use corrugated sheets, specially the one that is called telescope box. In this particular type of corrugated sheets, you can actually join two boxes to make one big box enough to fit in your artwork. This type of sheet is not expensive at all, and it is durable enough to protect fragile items and ship them safely. 
  5. In the end, never forget to carefully and clearly label each painting, with the name of the artist so that you do not mix them up. 
house shifting boxes
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Tips to Properly Pack & Unpack House Shifting Items in Boxes

house shifting boxes

Tips to Properly Pack & Unpack House Shifting Items in Boxes

Making a move can always be a very difficult phase of life. Not only do you leave behind memories, but also you have to start a new life from scratch. When it comes to house shifting, there are plenty of tips and tricks that can help you with Packing and unpacking. We will share a few ways to make this part of life easier and clutter free.


  • How to Properly Pack House Shifting Items in boxes: 
  1. Plan everything beforehand – before you start shifting and putting items in boxes, plan how many boxes you require, whether you need Corrugated cartons for house shifting or simple cartons, how much time do you have for the process, and from where to begin. Doing things haphazardly will always make it more difficult. 
  2. Start packing from one room then the other. Make sure to throw away things you don’t need and do not collect useless items and stay clutter free. 
  3. Properly label each box to avoid any sort of confusion at the end. This will make it easier for you to classify. 
  4. Use proper packing materials depending on the item. You can go through various options of House Shifting boxes by Roshpack and select according to the size and dimension required. 
  5. First put heavier items and then lighter items at the top. Do not overfill and make sure that each box is not so heavy that it cannot be transported. 
  6. Use bubble wrap to protect your fragile items. Label fragile carefully on each of such boxes. 
  7. Classify one type of item in each box. For example, toiletries or bathroom items and frames and pictures should be packed separately.


  • Properly Unpack House Shifting Items: 

Now that you have completed your move, it is time to open each box one by one and settle into the new place:

  1. Open the necessary items first. Like kitchen and bathroom items are needed first so open those boxes first. Kitchen is the most important part of the house, so settle down a few plates and crockery, and food items should be kept in place since they can go bad easily. 
  2. Properly assemble and line up your furniture so that you will not damage the heavier items. It will also help you to visualize your home.  
  3. Keep fragile items safe and open them up carefully so that they do not break. Remove them from wrapping and check whether any damage is done or not. 
  4. When starting with bedrooms, open boxes one at a time. First hang stuff in the closet, and assemble furniture. Then start with the rest. 
  5. You can also assign boxes to each family member and let them unpack and settle their own belongings. 
  6. Once you have unpacked the necessary items, take it slow. You cannot unpack and set the whole house in a single day. 
  7. While unpacking, open each box carefully, especially the ones with corrugated sheets. These boxes are very valuable and can easily be reused again in the future. 


food packaging
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What are the basic qualities of food packaging

food packaging

What are the basic qualities of food packaging

When you are looking to designing food packaging, there are different aspects to it. The brand might see it as a way to brand their business and ship these items safely. The consumer will want the products to be delivered safely and timely. Similarly, the people who design these packaging will focus more on the design and its aesthetics. There comes a lot of choices you have to make. Like, which material to choose, how to properly wrap each product, choosing different types of boxes and whatnot. 

  1. Before you choose a particular packing system, you need to properly assess and analyze its life cycle. This is termed as Life Cycle Assessment or LCA. A lot of researches spend time on this concept to analyze the life cycle of each food item, and to develop different systems and software which can help to improve it further. 
  2. You want to make sure that you choose materials that will safely transport your items. This depends upon what type of food is being shipped and the distance. Fruits or other delicate items need proper wrapping to be shipped without damage. Similarly, if you are shipping baked goods, you need to pack each of them in proper boxes first then do secondary layer. So, either you use glass, cardboard, plastic or corrugated packaging; it all depends on a number of other factors. 
  3. Always prefer to choose sustainable options. Even in your packaging system, try to incorporate reusable and recyclable items and say no to plastics. The more you choose bio-degradable products, the safer it is for the environment. Even from the brand’s point of view, it is cheaper to buy boxes in bulk only once, and recycle or re-use the remaining instead of purchasing again and again. 
  4. Food particles are susceptible to degradation and microbial or insects contamination. Therefore, such items need to be properly packed and made safe. Preservatives are added where there is a high risk of oxidation or items turning bad. Then, in secondary packaging also, they are made sure of that temperature is maintained and they are kept safe from any harsh environment. Always label the requirements on each product and also on the main box. 
  5. There are plenty of smart packaging systems available which are mainly used for poultry or seafood. These types of systems are specially made for protein or muscle containing foods as there is a high risk of contamination. 
  6. It is important to know what types of materials are being used. Some of them, when exposed to high temperatures, may release toxins which can harm the food and affect its safety. Such harmful items may include polythene, Styrofoam and numerous kinds of plastics. This is one main reason also why plastics are now being banned internationally as they are extremely dangerous for everybody. This is why temperature regulation is so important during packaging, and it should be checked on a routine basis by the shipping department, or else it can waste the food items. 


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Explore Your Options Before Designing Medical Boxes


Explore Your Options Before Designing Medical Boxes

There are unlimited items when it comes to packaging. Amongst a commonly packed and shipped item is medication. Choosing a Medicine Box packaging is not an easy task to do. This process involves a lot of risk and care since these medications can be lifesaving and are fragile. The reason why medicine shipping is complicated includes: 

  • Can easily oxidize due to change in environment
  • Can have bacterial contamination
  • Each medicine and drug has its own temperature and environment requirements. If not placed in optimum conditions it can be damaged and wasted
  • There is a high risk involved and the cost can be huge
  • These medications need to be administered, therefore they need to be retained with their optimum efficacy

When it comes to delivering Medicines, you need to make sure you can deliver them without any contamination whatsoever and also they should be satisfactory for the consumers. There are a lot of recent trends on rise with regards to packaging medicines. Not only will they help in reducing the associated risk, but also help to improve the customer brand relationship. It is critical to choose the right quality of materials and packaging products. 

A very common myth in this regard is that the thicker packaging layer means that you product is protected more – which is not true at all. It will only increase the bulk and final weight which will directly increase delivery and shipping charges only. Not just that, it will be really difficult to ship and move. Customers do not like to pay a huge amount just for the delivery; therefore it will ruin that consumer experience as well. So we need to come up with a solution which will be cost-effective, light weight and something that can be easily transported as well. 

Some other options you can explore: 

  • Before you start medicine production, keep in mind the final packaging process right at this stage. Not only will that help you to choose the appropriate type of packaging, but you can also produce a custom design that will be suitable for each individual type of medicine. 
  • Measure size and dimension of the packaging material accurately. If the product is too large, it will be constantly pressed and can damage the medications. Similarly, if there is too much free space, the medicines may move around or even break due to the air created. Therefore, it is required to add products according to the perfect size. 
  • Before you start shipping out, make sure to test out a few batches in different conditions. It will give you a clear idea of different environmental conditions, temperatures and moisture level. You can see the results of the packaging in under different situations and therefore can alter anything right there and then. This testing is vital before you start to ship out big batches. Overall it will help to save your money and valuable medications, because they can be saved from a final or huge error by prior and timely testing by quality control departments. 
5 Packaging Design Tips You Have Not Heard Before
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5 Packaging Design Tips You Have Not Heard Before

5 Packaging Design Tips You Have Not Heard Before

5 Packaging Design Tips You Have Not Heard Before

To make a mark in the packaging department, you need to do something unique and creative. The only way to catch the attention of your consumers is to provide them with something different and incomparable. That means a lot of work is to be done by your creative department to go out of the box and challenge the norms. Here are 5 Designing tips you must have not heard of before. Try them and see how your customer will be pleasantly surprised! 

  1. Usually, when a box is opened, there is a strap attached to it which says Open here. It is conventional boring. To make it interesting, you can change that line. Either make it more graphic or change the text to something fun. This is the first contact your consumer will have with your product; therefore the very first impression begins from here. 
  2. When we are focusing on designing packaging, we put a lot of effort on the top of the box or the sides. We rarely focus on the bottom part. You cannot predict how the box is going to be used later on. For example, boxes for house shifting can have an inspirational or funny quote embedded at the bottom. When such boxes are used, these designs become of important value and can actually improve the worth of the product. You can also add different texts or shapes and designs at the bottom of any product. 
  3. Similar to designing at the bottom, there is also one very important part that can be used. Lots of bottles and jars come with lids and caps. Often these caps are not utilized enough. These lids can have some nice designing, graphics or even quotes or one-liner to make it seem more interesting. Similarly, the area under the lid can also be utilized for several purposes. Several beverages companies put specific codes under the lid that users can scratch and enter the lucky draw. 
  4. Not just the product packaging, but the outer box packaging also can play a huge role. When a customer orders your product the very first interaction is with the outer package or box. It depends upon how that box is designed and the ease of opening, which can make a huge impression of your brand on the consumers. It should be properly packaged, labelled and shipped to the customers. 
  5. On each product, there is a bar code which helps with its identification and also tells about its information like batch number etc. One already used idea is to present that code in a fun manner. Add some inanimate objects or design to make it more fun in appearance. However, it should not ruin the reading ability of the barcode. 

So the conclusion is that before you design packaging for your products, you need to brainstorm and think about new and creative ideas. These will help improve sales and market position of your brand more by attracting more valuable customers to your business.